There is no doubt about it, Google is the most frequented website anywhere on the internet. Between each of its international subdivisions, it sees billions and billions of searches, daily. So, it should go without saying just how much opportunity there is to make use of Google in your marketing strategy. But if you intend to do that, then you are going to have to take advantage of a very valuable tool known as Google My Business. It’s a specialist tool and one, which our team is more than capable of helping you take advantage of. At NoLimit Business Solutions, we’ll help your team to start benefiting from the most widely used online resource in the modern-day and taking the steps towards guaranteed greater success.
What is Google My Business?
Google My Business, or GMB for short, is a free online tool provided by Google. It allows you to take advantage of their platform and make use of it to market your business. Of course, it allows you to take advantage of Google ads, but it also opens you up to so many more options. For both regional and local companies, it can better connect you to relevant demographics and even make use of the most modernized marketing strategies, such as 3D tours, on the internet today. All it requires from you is an up-to-date profile to inform your audience, something that our team will be more than able to help you build.
Informative Details
It is vitally important that the most relevant information is provided on your GMB profile. That is because, if it is used to inform your customers, it needs to be correct so it can be effective. What that means is that all of your address and contact details need to be right and matched up to all of your business locations. At the same time, things like descriptions and reviews need to be up-to-date and explanatory, all of which, our team will help you do.
Local SERPs
Specifically for those targeting local clients, GMB can be used to relate your company to the people in your local area. It can help you to appear on Google Maps, as well as potentially appearing in the all-important ‘top 3’ search results. These appear at the very top of local search results and can visibly show off your important contact and location details. By making use of these effectively, we’ll help your website to be shown amongst the top local search engine page results (SERPs) and in turn, generate the maximum amount of local, organic internet traffic.
GMB Management
The key to success with GMB is to be keeping information and reviews updated and relevant. That means that regular analyzing and altering needs to be done. We know that that can be a time-consuming job and even easy to get wrong. Which is why we want to reassure you that we are always going to be there to help. Our team is happy to offer our services to complete GMB management, so we can assure you that you are definitely going to get the most from Google My Business.
If you check out the image to the left that is an example of a tool we use that can check where your google my business is ranking based on geographical location around the city. The numbers represent the ranking in that location and that is an actual heatmap for a client which is why the business name is blocked out. This allows us to see where you are ranking well and laser focus our efforts on areas you aren't.
